Sunday, January 21, 2007

Southern Comfort Music Fund

Watching the Saints in action this weekend made me well aware of how the country as a whole (well maybe not Chicago, New England, or Indiana) will likely rally around their run to the Super Bowl. In the aftermath of Hurricane Katrina it would appear downright disrespectful and un-patriotic not to root for them, right?

Or maybe we should just look at the bigger picture, which is that it's time for Americans to support the rebuilding of New Orleans because of desire and not guilt. Southern Comfort is helping us as citizens to recognize that difference. So see below and don't feel bad if you want to root for Peyton and the Colts.

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Southern Comfort, created in New Orleans, is launching the SoCo Music Fund to help raise awareness and funds for the musicians and music culture of the Big Easy.

The fund's Web site, www.socomusicfund.org, features a collection of eight 3-5 minute films featuring artists and groups explaining the aspects of New Orleans music. The stories are comprised of performance footage with interviews and background. Artists explain why so many great artists either didn't leave New Orleans or are returning to New Orleans to start the music back up.

With a donation of $10 or more, visitors to the Web site will receive a copy of the "Start the Music Up" soundtrack CD. The money will go toward the New Orleans Habitat for Humanity Musicians Village and support the New Orleans Musicians Hurricane Relief Fund.

"Music is important in terms of regenerating the 'life' of New Orleans," said, Jordan Hirsch, director of the New Orleans Musicians Hurricane Relief Fund. "It is what connects the people to the city and it reminds us why we want to return and why we should rebuild. New Orleans' music culture cannot be recreated anywhere else in the world."

Southern Comfort Music Fund

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